The Smartest Way to Book Everyday Services
Yusme connects you with trusted professionals near you for cleaning, electrical work, salon care, and more on-demand, affordable, and hassle-free. Your life, now easier.
Story Behind Yusme
Yusme is a forward-thinking digital services platform aiming to revolutionize the way people access and manage essential household and personal services. Founded with the goal of eliminating the friction often found in traditional service booking models, Yusme envisions a future where anyone can connect with a reliable service provider in minutes—without the hassle of endless phone calls, quotes, or uncertainty.
The client is deeply focused on empowering both customers and service providers. On the customer side, Yusme simplifies the discovery and booking process with its mobile-first experience. For service providers, it opens a gateway to a consistent client base and a transparent revenue stream. Yusme operates with a mission rooted in trust, speed, affordability, and localized service availability, making it a vital tool for busy urban users seeking on-demand help.
The Product Story
The Yusme Customer App is a mobile-first platform designed to connect users with a range of verified professionals across home services, wellness, personal care, and repairs. Whether users need an electrician, house cleaner, hair stylist, or AC repair expert, Yusme simplifies the entire process into a few intuitive steps—from discovery to payment and post-service reviews
Built with scalability in mind, the app includes key features such as:
1.Service Browsing & Filtering: Users can easily navigate through categories and apply filters like location, pricing, or availability.
2.Profile & Rating System: Service providers have verified profiles complete with reviews, work history, and ratings to ensure trust.
3.Real-Time Booking & Scheduling: Appointments can be set up based on real-time availability, with integrated calendar reminders.
4.Secure Payments: A built-in digital wallet and payment gateway allow for safe, hassle-free transactions.
5.Support & Notifications: In-app support and push notifications keep users informed at every step.
The product experience is designed to be inclusive, fast, and consistent—whether a user is booking a one-time service or managing recurring appointments.
What Yusme Was Up Against
Before reaching out to us, Yusme faced several key challenges that slowed down their growth and user engagement
- Fragmented User Experience: heir early platform lacked consistency and clarity across user flows, leading to confusion and increased drop-offs.
- Low Conversion Rates: Users were abandoning bookings midway due to poor navigation, unclear pricing, and a lack of trust signals.
- Difficulty Scaling Across Services: Expanding into new service categories was becoming complex without a flexible design structure.
- Brand Visibility & Trust: As a new player in the market, Yusme needed a polished, trustworthy interface to build credibility with users and attract service providers.
These pain points made it clear: they needed a complete UX/UI transformation—one that could simplify user journeys, drive engagement, and support long-term scalability.
What Yusme Expected From the Partnership
Bringing their vision to life meant more than just building an app—it required strategic thinking, attention to detail, and a user-first approach. Yusme came to us with high expectations for quality, usability, and impact.
Their key expectations included:
- A clean, modern, and intuitive interface that appeals to both tech-savvy and first-time users
- Frictionless user journeys, especially in service discovery, booking, and payment flows.
- A design system that’s scalable and easy to expand as their platform grows.
- Clear brand positioning to help build trust with new users and service providers.
- Fast turnaround with high collaboration between design and development teams.
Our Role in the Journey Iqonic Tech's Contribution
At Iqonic Tech, we took on the responsibility of turning Yusme’s vision into a real, scalable digital experience. As a strategic design and development partner, we played a hands-on role throughout the product lifecycle—from ideation to final delivery.
Our contributions included:
- Conducting UX research and defining key user journeys.
- Designing a user-friendly interface tailored to multiple service categories.
- Building a scalable design system to support future features.
- Collaborating closely with the client’s product and development teams for smooth handoff.
- Supporting usability testing and continuous iterations for improvement.
Our goal was simple: craft a product experience that users would love—and one Yusme could grow with.
Our Strategic Approach to the Challenge
At Iqonic Tech, we tackled Yusme’s challenges with a structured and collaborative approach, ensuring that every step of the process was data-driven, well-managed, and aligned with both business goals and user needs. Here’s how we approached the project, from discovery to deploymen
1. Discovery & Analysist
This phase was crucial in understanding the full scope of the problem. We began by conducting interviews with Yusme’s team, analyzing their target market, and reviewing competitor products. This allowed us to define:
- User Pain Points: What were the obstacles preventing users from engaging fully with the app?
- Market Gaps: Where could Yusme stand out in the competitive landscape?
- Service Categories: Understanding the diversity of services helped us design for varied user needs.
- Business Objectives: Aligning the design process with Yusme's goals for scalability and market expansion.
2. Project Management & Planning
Efficient management ensured that every phase stayed on track and that the team was aligned. We implemented an agile workflow with
- Milestone Mapping: Breaking down the project into manageable phases with clear deadlines.
- Team Collaboration: Close communication between design, development, and product teams.
- Sprint Cycles: Defining key deliverables and deadlines for design and feature releases.
- Regular Stakeholder Meetings: Ensuring continuous feedback from Yusme’s team throughout the process
3. UX/UI Design
With the groundwork set, we turned our focus to crafting a seamless user experience and intuitive interface:
- Wireframing: We created initial wireframes to map out user flows, ensuring that the app structure was logical and efficient.
- Visual Design: Moving into high-fidelity mockups, we designed a modern and approachable interface that resonated with Yusme's target users. This included:
- A clean layout and easy-to-navigate booking system
- Personalized user profiles and service provider listings
- Visual consistency that communicated professionalism and trust
- Accessibility & Responsiveness: Ensuring the app was functional on a range of devices and accessible for all users, including those with disabilities.
- Iterative Design: We implemented user feedback and A/B testing to refine and optimize the experience continuously
4. Prototyping & Usability Testing
Prototyping was essential for visualizing interactions and validating design choices:
- Interactive Prototypes: Developed clickable prototypes to simulate the app’s flow.
- User Testing: Conducted usability tests with a focus group to gauge user reaction and identify pain points in real time.
- Feedback Integration: Adjusted the design based on test results to improve usability and satisfaction.
5. Deployment & Post-Launch Support
Once the design was finalized, we worked closely with the development team for seamless deployment:
- Design Handoff: We used Figma and Zeplin to provide the developers with all necessary assets and specifications.
- Quality Assurance: Conducted design reviews to ensure the final product stayed true to the original design vision.
- Post-Launch Monitoring: Supported the team with bug fixes and UI updates based on user feedback.
- User Feedback Collection: After launch, we gathered real-time user insights to inform future updates.
This comprehensive approach ensured that Yusme’s app not only met the user’s needs but was also primed for long-term success.
The team delivered beyond expectations. The UI is sleek, intuitive, and exactly what our customers needed. Their attention to detail and responsiveness made the whole collaboration smooth and productive
Asanga Disraeli N
YusMe CEO/Founder
Results
The redesigned Yusme app launched successfully with a modern, intuitive interface—and the results spoke for themselves.
Over 5,000+ new app downloads
25% increase in user retention and repeat bookings
40% faster service bookings compared to the previous version
Increased trust from service providers, resulting in 2x more verified professionals joining the platform
But beyond the numbers, the biggest result was this: users now had a reliable, fast, and friction-free way to get everyday services done. Yusme gained not just a product—but a digital advantage.
At Iqonic Tech, we take pride in crafting experiences that drive results. This project not only elevated Yusme’s product—it reaffirmed the value of design thinking, execution, and partnership done right
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- Reviews
Results That Don’t Just Speak—They Shout.
When it comes to transforming ideas into products, our clients don’t just talk about results—they rave. From Healthcare to Green Tech, we’ve delivered groundbreaking solutions that get businesses roaring with success.
“I reduced our web development team size from 9 to 5, and I am handling more projects and 1 .5x more earnings”
“Working with iqonic team on our app development project was absolutely amazing. I would recommend team iqonic to anyone looking for amazing guys in their Tech partners.”
“Working with iqonic team on our app development project was absolutely amazing. I would recommend team iqonic to anyone looking for amazing guys in their Tech partners.”
“I would recommend a team Iqonic Design to anyone looking for amazing guys and their tech partners.”
“They turned our on-demand service app idea into reality like it was no big deal smooth process, amazing results.”
"We reduced our team size from 6 to 4 but completed more projects than before."
