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The Smartest Way to Book Everyday Services

Yusme connects you with trusted professionals near you for cleaning, electrical work, salon care, and more on-demand, affordable, and hassle-free. Your life, now easier.

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Story Behind Yusme

Yusme is a forward-thinking digital services platform aiming to revolutionize the way people access and manage essential household and personal services. Founded with the goal of eliminating the friction often found in traditional service booking models, Yusme envisions a future where anyone can connect with a reliable service provider in minutes—without the hassle of endless phone calls, quotes, or uncertainty.

The client is deeply focused on empowering both customers and service providers. On the customer side, Yusme simplifies the discovery and booking process with its mobile-first experience. For service providers, it opens a gateway to a consistent client base and a transparent revenue stream. Yusme operates with a mission rooted in trust, speed, affordability, and localized service availability, making it a vital tool for busy urban users seeking on-demand help.

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The Product Story

The Yusme Customer App is a mobile-first platform designed to connect users with a range of verified professionals across home services, wellness, personal care, and repairs. Whether users need an electrician, house cleaner, hair stylist, or AC repair expert, Yusme simplifies the entire process into a few intuitive steps—from discovery to payment and post-service reviews

Built with scalability in mind, the app includes key features such as:

1.Service Browsing & Filtering: Users can easily navigate through categories and apply filters like location, pricing, or availability.

2.Profile & Rating System: Service providers have verified profiles complete with reviews, work history, and ratings to ensure trust.

3.Real-Time Booking & Scheduling: Appointments can be set up based on real-time availability, with integrated calendar reminders.

4.Secure Payments: A built-in digital wallet and payment gateway allow for safe, hassle-free transactions.

5.Support & Notifications: In-app support and push notifications keep users informed at every step.

The product experience is designed to be inclusive, fast, and consistent—whether a user is booking a one-time service or managing recurring appointments.

What Yusme Was Up Against

Before reaching out to us, Yusme faced several key challenges that slowed down their growth and user engagement

  • Fragmented User Experience: heir early platform lacked consistency and clarity across user flows, leading to confusion and increased drop-offs.
  • Low Conversion Rates: Users were abandoning bookings midway due to poor navigation, unclear pricing, and a lack of trust signals.
  • Difficulty Scaling Across Services: Expanding into new service categories was becoming complex without a flexible design structure.
  • Brand Visibility & Trust: As a new player in the market, Yusme needed a polished, trustworthy interface to build credibility with users and attract service providers.

These pain points made it clear: they needed a complete UX/UI transformation—one that could simplify user journeys, drive engagement, and support long-term scalability.

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What Yusme Expected From the Partnership

Bringing their vision to life meant more than just building an app—it required strategic thinking, attention to detail, and a user-first approach. Yusme came to us with high expectations for quality, usability, and impact.

Their key expectations included:
  • A clean, modern, and intuitive interface that appeals to both tech-savvy and first-time users
  • Frictionless user journeys, especially in service discovery, booking, and payment flows.
  • A design system that’s scalable and easy to expand as their platform grows.
  • Clear brand positioning to help build trust with new users and service providers.
  • Fast turnaround with high collaboration between design and development teams.

Our Role in the Journey Iqonic Tech's Contribution

At Iqonic Tech, we took on the responsibility of turning Yusme’s vision into a real, scalable digital experience. As a strategic design and development partner, we played a hands-on role throughout the product lifecycle—from ideation to final delivery.

Our contributions included:
  • Conducting UX research and defining key user journeys.
  • Designing a user-friendly interface tailored to multiple service categories.
  • Building a scalable design system to support future features.
  • Collaborating closely with the client’s product and development teams for smooth handoff.
  • Supporting usability testing and continuous iterations for improvement.

Our goal was simple: craft a product experience that users would love—and one Yusme could grow with.

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Our Strategic Approach to the Challenge

At Iqonic Tech, we tackled Yusme’s challenges with a structured and collaborative approach, ensuring that every step of the process was data-driven, well-managed, and aligned with both business goals and user needs. Here’s how we approached the project, from discovery to deploymen

1. Discovery & Analysist

This phase was crucial in understanding the full scope of the problem. We began by conducting interviews with Yusme’s team, analyzing their target market, and reviewing competitor products. This allowed us to define:

2. Project Management & Planning

Efficient management ensured that every phase stayed on track and that the team was aligned. We implemented an agile workflow with

3. UX/UI Design

With the groundwork set, we turned our focus to crafting a seamless user experience and intuitive interface:

4. Prototyping & Usability Testing

Prototyping was essential for visualizing interactions and validating design choices:

5. Deployment & Post-Launch Support

Once the design was finalized, we worked closely with the development team for seamless deployment:

This comprehensive approach ensured that Yusme’s app not only met the user’s needs but was also primed for long-term success.

The team delivered beyond expectations. The UI is sleek, intuitive, and exactly what our customers needed. Their attention to detail and responsiveness made the whole collaboration smooth and productive
Lina Guermouche

Yusme Product Manager

Results

The redesigned Yusme app launched successfully with a modern, intuitive interface—and the results spoke for themselves.

In the first 90 days post-launch, Yusme experienced:

Over 5,000+ new app downloads

 25% increase in user retention and repeat bookings

40% faster service bookings compared to the previous version

Increased trust from service providers, resulting in 2x more verified professionals joining the platform

But beyond the numbers, the biggest result was this: users now had a reliable, fast, and friction-free way to get everyday services done. Yusme gained not just a product—but a digital advantage.

At Iqonic Tech, we take pride in crafting experiences that drive results. This project not only elevated Yusme’s product—it reaffirmed the value of design thinking, execution, and partnership done right

We Design & Develop Custom Software Solution Faster & Smarter

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Results That Don’t Just Speak—They Shout.

When it comes to transforming ideas into products, our clients don’t just talk about results—they rave. From Healthcare to Green Tech, we’ve delivered groundbreaking solutions that get businesses roaring with success.

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Alexey Koshelev
~ Founder of TPM

“I reduced our web development team size from 9 to 5, and I am handling more projects and 1 .5x more earnings”

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Diana
~ Web Designer

“Working with iqonic team on our app development project was absolutely amazing. I would recommend team iqonic to anyone looking for amazing guys in their Tech partners.”

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Anna
~ Project Lead

“I would recommend a team Iqonic Design to anyone looking for amazing guys and their tech partners.”

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Nadezhda
~ Project Manager

“They turned our on-demand service app idea into reality like it was no big deal smooth process, amazing results.”

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Arina Maximenko
~ Product Group Manager of Pro Business Center

"We reduced our team size from 6 to 4 but completed more projects than before."